DURACELL STYLE AA BATTERY

Everyone knows the durability of the Duracell Bunny.

Duracell Plus AA batteries provide reliable and lasting power for all your devices up to 50% more energy, longevity performance calculated as the difference from the Minimum Average Life calculated in the 2015 IEC digital camera test; results may vary depending on the device and how it is used. Available in sizes AA, AAA, C, D, 4.5V and 9V, Duracell Plus Batteries have a Superior Nylon coating that helps prevent spills and protects all your favorite everyday devices such as flashlights, remotes, watches , toys, consoles and much more. Duralock technology keeps the full energy of your Duracell batteries for up to 10 years in their box, under normal storage conditions. Duracell and its famous Bunny have been offering high performance batteries for over 50 years. In 1969, Duracell took part in the Apollo 11 mission making it the first battery on the moon.

Powerful and long-lasting;
Safe;
Durable;
Iconic.

On average, around the world 63 Duracell products are sold every second.
Since 1965, the brand has grown into a global consumer icon, known for its commitment to quality, reliability and is recommended by manufacturers. Duracell introduced its iconic copper and black colors in 1971 to symbolize the conductivity, strength and quality of its battery manufacturing formula.
The first drum brand to advertise on TV, the memorable “Drumming Bunny” created in 1973 has become a true icon of Duracell battery longevity.
Duracell and its 3,300 employees work continuously for the sustainable improvement of its products. Alkaline products for Europe continue to be produced in Belgium.